Consumer Awareness Guide For Choosing A Beer Line Cleaning Company
Dear Owner,
Choosing a Beer Line Cleaning Company isn’t easy. Why? Because there’s a lot of wrong information out there and confusing claims. From super low prices to unqualified technicians and worthless methods. How do you ever find a competent, reliable and professional beer cleaning company? You start by reading this consumer guide.
In this fact filled guide you’ll discover:
- 5 Costly Misconceptions About Beer Cleaning
- 4 Dangers of Not Cleaning Your Beer Lines
- 6 Things to Ask Before Choosing a Beer Cleaning Service
- No Risk Money-Back Guarantee
- The Importance of Value vs Price
- 3 Steps to a Healthy and Revenue Producing Beer System
We wrote this guide to help you better understand beer line cleaning. Now with this information you can make an informed, intelligent decision and if you have any questions about beer cleaning and how it will benefit your establishment. Please get a hold of us. We’ve dedicated our business to ensuring quality craft beer in Central Oregon and educating our clients. Happy to help you in every way cordially.
5 Costly Misconceptions about Beer Cleaning
“We Don’t Clean Our Lines Often Because We Use The Same Beer On Our Lines.”
Regardless of keeping the same beers on the same lines. Beer is a perishable product. Beer line cleaning should be done every 2 weeks according to the (Brewers Association).
Brewers Association is a collection of thousands of brewers large and small, draft technicians, beer line cleaners, distributors, and retailers from around the country that have recommended these best cleaning practices for quality beer.
Beer should not be compromised due to dirty lines. It should be served the way brewers intended it to be served.
“We Get Our Lines Cleaned Every Once in a While”
Beer Cleaning should be cleaned every 2 weeks with caustic. Followed by an Acid clean quarterly. This ensures the beer lines are healthy and clean. Cleaning Beer Faucets, Beer Couplers and other dispensing equipment is also part of the cleaning process.
Regular cleaning will help prevent the growth of yeast, bacteria, mold and beer stones that will alter the taste of beer and harm the efficiency of a draft beer system.
This is why it’s important to stick to a regular cleaning schedule of every 2 weeks.
“Cleaning Our Beer Lines isn’t Worth the Price or Time”
Beer cleaning is definitely worth the investment and time. If you were a restaurant would you ever serve moldy food to customers? Then why would you serve beer that’s in contact with yeast, mold and bacteria?
Neglected beer lines will start to have a foul or buttery taste masking the true aroma of the beer. If beer lines are neglected long enough the beer you serve will be returned, smell and have an off taste. You could develop a reputation for serving bad beer to your customers.
Brewers spend so much time brewing beer. They are part scientist and craftsman. Having dirty lines will rob a customer of a great experience and they will go looking elsewhere to enjoy beer the way it’s supposed to be. Don't cut corners on this.
“What is Beer Cleaning?”
This actually happens from time to time. Some people are totally caught off guard that they need to clean their beer lines every 2 weeks with caustic. Acid clean every quarter.
A routinely cleaned beer system is happy, healthy and maximizing keg yield for the owner. While giving the best beer experience to the customer.
“Beer Cleaning is a Cheap Service”
On the contrary it’s a needed service that is required to do a thorough job. Cleaning beer faucets, cleaning beer couplers, and cleaning beer lines with a recirculating pump is a tedious process.
However owners must understand that beer cleaning is an ongoing part of business and beer cleaning professionals will do it at the lowest possible price to provide a QUALITY job.
The beer lost during cleans can be a tax write off. It’s worth the investment to keep your draft system operating at an efficient level. Your customers will thank you by buying more beers.
4 Dangers of Not Cleaning Your Beer Lines
Your Beer System Will be Full of Yeast, Bacteria Mold and Beer Stones
This will give all of your beers a skunky, buttery taste. The longer the system is in between cleans. The worse it will get. The organic compounds will fester every second until something is done about it. Like I mentioned earlier... would you serve a customer moldy food? Then why would you serve them moldy beer?
Customers Will Do One of 3 Things at Your Establishment
- Return your beer and ask for another one or a refund
- They won’t order another beer (when they might have if the beer tasted good)
- Leave and not return
Your Reputation Will Take a Hit For Serving Dirty Beer
The brewing industry in most towns is close. And it doesn’t take long for a brewer to tell the difference between his/her masterpiece and when it’s being compromised because of uncleaned lines and equipment.
Trust me they talk. I live in a town with a bunch of breweries and this happens.
“If you talk to any good brewer, they will tell you that a good portion of their time is spent on cleaning and sanitation, which directly impacts quality,”. “Brewers go to great lengths to produce quality beer for retailers and, ultimately, the consumer. For a brewer to invest all his or her time, thought, and care only to be compromised due to dirty lines is really quite sad and frustrating.”
-Rob Shellman
It’s true. So much work goes into brewing good beer. Do you really want to have a dirty beer system that alters the taste of great beer? Or pours a lot of foam... So you can save a few pennies? (When you're really not) In the long run it’s not worth it. This is why it’s important to have a regular cleaning schedule with a professional beer cleaning company. A healthy draft beer system will pour great. Customers will enjoy great beer and keep coming back.
Give your customers that great experience!
Your Draft Beer System Will Be Handicapped
If the beer system you are operating isn’t cleaned routinely it will adversely affect draft beer dispensing. The dirty lines will cause more foaming issues, thus increasing your pour cost and minimizing keg yield. Which means loss of income.
6 Things to Ask Before Choosing a Beer Cleaning Service
Are They Certified Beer Cleaners?
At Renny’s Tap Cleaning we are Certified Beer Cleaners.
What’s Their Background in the Beer Industry? How Long Have They Been Involved?
Between my brother and I we have been in the beer industry for 20 Years. My brother Brandt has been a brewer at 10 Barrel, Goodlife and Boneyard working on beers most of you all know. I on the other hand have been building, designing and installing draft beer systems on breweries, tap houses and casinos across the country. Most of the breweries in Bend I have installed personally.
Can They Provide Recommendations and Testimonials?
We can provide recommendations and testimonials when needed. If you visit our website @ rennystapcleaning.com we have a few posted there. You can also see some on our google my business page.
Are They Reliable and Trustworthy?
This is important because the beer cleaning is usually done in the early morning hours with no one around supervising. Most of the breweries and places we clean give us keys or cards to access properties when we need to do our services.
What’s Their Recommended Cleaning Process?
Our recommended cleaning process is caustic clean every 2 weeks using a recirculating pump to clean effectively.
Faucets should be taken completely apart and cleaned as well. Couplers should be taken apart and cleaned thoroughly too.
Every quarter we do an acid clean to battle beer stones, on top of the caustic clean.
Other Beer equipment such as FOB’s and Beer Pumps should be cleaned quarterly too.
Do They Offer a Beer Maintenance Program?
Our Beer Maintenance program offers our customers' peace of mind. If we notice something that needs to be replaced we will replace the equipment while we are cleaning.
Not only do we clean beer lines, but we also take care of draft beer problems for our customers.
No Risk Money-Back Guarantee
This is something that any respectable company will have. If a company can’t stand behind their service and back it up with a No Risk Money-Back Guarantee. How good is that service anyway?
At Renny’s Draft Solutions we back up our service and truly go above and beyond to offer our clients great value. We stand behind our service 100 % percent. However, at any time one of our customers doesn’t feel we didn’t provide the service as promised.
We will refund their money. We guarantee our work and stand behind our money-back guarantee.
Our ultimate goal is to maintain healthy draft beer systems...so our clients can offer their customers fresh and wonderful tasting beer we have in this town.
The Importance of Value vs Price
Not all tap cleaning is created equal. You get what you pay for. Like staying at a Motel 6 vs The 4 seasons.
You can’t expect quality service for a few bucks a tap.
Kinda like you can’t have Champagne at beer pricing.
If you are only paying a few bucks a tap and think you are getting your beer lines cleaned properly. I’ve got some bad news for you. You’re not. More than likely cleaners are just running cleaning caustic through the system and that’s it. Maybe cleaning a few faucets, or maybe charging for cleaning and not showing up every 2 weeks.
Or Charging you and not showing up for a couple of months!! I’ve seen it happen to breweries and restaurants in town first hand.
However, to provide a quality service that benefits our customers. We charge a premium. We give our clients the peace of mind and they know they don’t have to worry about dirty lines or their beer dispensing system. We’ve got their back.
We help our clients maximize their keg yield every time we stop by to clean their system, and oversee all the parts to make sure everything is in proper order.
3 Steps to a Healthy and Revenue Producing Beer System
Get your Lines Cleaned Every 2 Weeks
Clean your beer lines every 2 weeks with a caustic cleaner to get rid of all the organic compounds growing in your system. Clean all of your faucets and couplers as well, to get rid of yeast, bacteria and mold
Do an Acid or Deep Clean Every Quarter or 3-4 (Months)
Clean your beer lines with an Acid cleaner to target beer stones. This is also on top of the caustic clean every 2 weeks. Also, take apart Beer FOB’s and other beer dispensing equipment to ensure everything is free from bacteria, yeast and mold. This will ensure you have a healthy system pouring quality great tasting beer to your customers.
Hire a Certified and Professional Beer Cleaning Company
Unless you can do this in house. Hire a professional beer line cleaning company that is certified and that also has domain knowledge to provide quality service. Not only will they make sure your lines are healthy and clean, but can also make sure your system is operating at an efficient level. So that you can maximize your keg yield and keep your pour costs low.
Final Words
Thank you for taking the time to read this consumer awareness guide. I hope you have a better foundation as to why it’s important to clean your beer lines routinely, and the value it will add to your establishment.
Ultimately, this is a guide to help navigate and educate. At the end of this we are hoping we can help you if you are looking for a professional beer cleaning company.
But if not, you have the tools to make an educated decision when you are ready to hire a beer cleaning company. Feel free to reach out if you have any questions. We are here to help.
All The Best!
Cheers!